About

Mission

SB Projects is a diversified entertainment and media company with ventures integrating music, film, television, technology and philanthropy. Guided by the vision of founder Scott “Scooter” Braun (one of Time Magazine's 100 Most Influential People In the World), SB Projects combines creativity, the ability to engage global audiences, and an understanding of “what's next” to deliver innovative ideas as a leading architect of popular culture.

 

Our Mission

 

So many of us go through life scared. Scared of the unknown that is to come.

Our goal is to create an environment where Fear and Failure are nothing more than rest stops on the road to success. We want to motivate people to find their path to purpose and execute on it. We want to turn excitement into movement. We want to create reality from our dreams. We want a young person to wake up in the morning and realize that they have meaning. And that meaning has worth.

What is our goal? Our goal is to inspire the world to try.

What We Value

  • Superhuman work ethic - #hustle & #grind
  • Family is everything
  • Do things different and better
  • Embrace the power of youth
  • Do well by doing good
  • Always maintain an underdog mentality
  • Play for legacy - chess not checkers
  • Find your meaning and make it count
  • Empower others, make leaders
  • Why be normal?